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Esports is Competing Big in Frisco and Winning

June 14, 2019 by Kelly Walker
https://lifestylefrisco.com/podcast-player/49052/esports-is-competing-big-in-frisco-and-winning.mp3
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Hustle and Pro Podcast Episode 15

Competitive gaming is here and it’s big. Frisco is on top of the Esports game, with companies focusing on investing in Esports, designing and publishing, and having players training and competing all over the world.

In this episode of Hustle and Pro, we talk to Kedreon Cole, VP of Gaming and Esports at Scoreboard Ventures, a Frisco company specializing in creating, building and investing in early-stage sports, Esports, technology, and digital content companies.

From fantasy to sports, gaming is growing in popularity and, of course, that means growing in revenue, too. We talk about the impact of microtransactions and content creators communicating within the games create exciting ways for brands to interact with their customers.

Show Notes

  • [:30] Quick Hits with Ked
  • [3:00] Frisco’s Esports Landscape
  • [5:09] How Scoreboard Ventures Fits In
  • [7:03] The Cowboys Involvement
  • [9:15] Genres of eSports
  • [10:53] Where is it going?
  • [16:40] Content Creators

Resources within this episode: 

  • Scoreboard Ventures – Some of Scoreboard Ventures’ investments include a sports innovation incubator, a full-service creative agency focused on sports, a veteran transition company where veterans design and build handcrafted furniture, a body wipes product created by three college football players, a fandom social media network, a rugby team, and a European soccer club.
  • OpTic Gaming Website
  • Complexity Gaming Website
  • FC Dallas eMLS Player AlanAvi Recaps His Inaugural Season
  • Team Envy Website

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About Kelly Walker

Kelly Walker is the host of the “Hustle & Pro” Podcast Show Host, and Contributing Writer to Lifestyle Frisco.

Kelly has lived in Frisco with her husband and two children since 2010. She’s always called Texas home from growing up in Waco to college at Texas Tech University in Lubbock.

With a background in marketing, advertising and publishing, Kelly has enjoyed working in media for more than 18 years.

Kelly enjoys being active with her family and is an avid sports fan. You can usually find the Walker family at a RoughRiders, FC Dallas, or Texas Legends game.

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