The 2025 Dallas Open was not just about thrilling tennis matches; it was an entire experience that transformed The Star in Frisco into a tennis slash BOSS-lover’s paradise.
We know, a post-event recap isn’t as interesting as a prelude to excite the masses. That said, it’s worth acknowledging that this event was a BIG DEAL and we hope it returns next year. Here’s what happened:
Held February 1-9 at Ford Center at The Star in Frisco, the tournament elevated its status from an ATP 250 to an ATP 500 event, promising the strongest field since its move to North Texas in 2022. Previously held as the New York Open, the Dallas Open is one of the longest-running American tournaments on the ATP Tour. Its rich history features some of the top names in tennis, including legends John McEnroe, Pete Sampras, Andre Agassi, Andy Roddick, Michael Chang, John Isner, and Andy Murray, and a current generation of stars like Kei Nishikori, Milos Raonic, and Reilly Opelka.
Hugo BOSS made a stylish debut as the official partner of the Dallas Open. The brand’s presence was felt everywhere, from the chic pop-up store featuring exclusive Dallas Open merchandise and the BOSS x Dallas Cowboys collection to the rebranded Monarch Stag pop-up restaurant, aptly named “Break Point by BOSS.”

The Star District was buzzing with activity, offering numerous photo opportunities and activations that made the event even more memorable. Fans could snap pictures with life-sized tennis racquets, pose in front of tennis-themed murals, and even take selfies with cutouts of their favorite players.

Okay, but what about the tennis?
We’ll cut to the chase – here’s how it played out in the Finals: No. 2 Denis Shapavolov defeated world No. 5 Casper Ruud in straight sets, 7-6, 6-4 – an impressive performance that included 13 aces and 72% of his first serves won. In his post-match interview, Shapovalov said, “I felt like I needed to continue to play the way I’ve been playing, controlling the game and playing aggressively,” Shapovalov said. “Casper is a tricky opponent for me. It’s definitely a very meaningful title for me.”

The Doubles finals concluded with Christian Harrison (USA)/Evan King (USA) defeating Ariel Behar (URU)/Robert Galloway (USA), 7-6, 7-6. (Photos below).Christian Harrison (USA)/Evan King (USA) defeated Ariel Behar (URU)/Robert Galloway (USA), 7-6, 7-6.
The American duo of Christian Harrison and Evan King have only been together for a short time. This is their first title in only their second ATP Tour event, now with an overall record of 4-1. For Harrison, he improved to 1-2 in ATP Tour doubles finals, while King appeared in his first-ever ATP Tour Final.

“We have chemistry, and we understand each other’s game pretty well,” Harrison said post-match. “You can feel that excitement when we are playing together. We were just playing our game and enjoying the week. We’ll have these memories forever.”
Added King, “We’ve known each other for a long time. Christian has been a good friend. It is an awesome feeling, I’m a little bit in shock, but it has been a fun ride.”

Cheers to a great week, and fingers crossed, the Open returns to Frisco next year!